Last updated: 1/21/2025
This Privacy Policy outlines how royalmassagechairs.com (referred to as “the Site” or “we”) gathers, uses, and discloses your Personal Information when you browse or shop on our website.
Collection of Personal Information
When you interact with the Site, we collect details about your device, how you navigate the Site, and the information required to process your purchases. We may also gather additional information if you reach out to us for customer assistance. In this Privacy Policy, “Personal Information” refers to any data that can uniquely identify an individual. Below, we explain the types of Personal Information we collect and why.
Device information
- Examples of Personal Information collected: web browser type, IP address, time zone settings, cookie data, pages or products viewed, search queries, and interactions with the Site.
- Purpose of collection: to ensure the Site loads properly for you and to analyze usage for better optimization and performance.
- Source of collection: automatically collected through cookies, log files, web beacons, tags, or pixels when you use our Site.
- Disclosure for a business purpose: shared with Shopify, our e-commerce platform.
Order information
- Examples of Personal Information collected: full name, billing and shipping addresses, payment information (e.g., credit card numbers), email address, and phone number.
- Purpose of collection: to process transactions, ship orders, issue invoices or order confirmations, communicate with you, and detect potential fraud or risks. Additionally, with your consent, we may send you promotional information about our products and services.
- Source of collection: provided directly by you.
- Disclosure for a business purpose: shared with Shopify for processing.
Customer support information
- Examples of Personal Information collected: information shared during support interactions.
- Purpose of collection: to assist with inquiries and provide effective customer service.
- Source of collection: provided directly by you.
- Disclosure for a business purpose: may be shared with relevant service providers to resolve your requests.
Minors
Our Site is not intended for individuals under 12 years of age. We do not knowingly collect Personal Information from children. If you believe a child has provided us with Personal Information, please contact us immediately to request removal of the data.
Sharing of Personal Information
To deliver our services and fulfill contractual obligations, we share your Personal Information with service providers, as outlined below:
- We rely on Shopify to manage our online store. Learn more about Shopify’s data handling practices here: https://www.shopify.com/legal/privacy.
- We may share Personal Information to comply with legal requirements, respond to court orders, subpoenas, or government inquiries, or protect our legal rights.
Behavioral Advertising
As part of our marketing efforts, we use your Personal Information to deliver targeted ads and promotional communications that align with your interests. For example:
- Google Analytics helps us understand customer behavior on the Site. Learn more about Google’s data practices here: https://policies.google.com/privacy?hl=en. You can opt out here: https://tools.google.com/dlpage/gaoptout.
- We collaborate with advertising partners to track your activity on the Site, your purchases, and your engagement with ads. Some of this data is shared through cookies and similar technologies, subject to your location-based consent.
To understand more about targeted advertising, visit the Network Advertising Initiative’s (“NAI”) resource page: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
To opt out of targeted advertising:
- Facebook - https://www.facebook.com/settings/?tab=ads
- Google - https://www.google.com/settings/ads/anonymous
- Bing - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can visit the Digital Advertising Alliance’s opt-out portal: http://optout.aboutads.info/.
Using Personal Information
We use your Personal Information to deliver and enhance our services, which includes facilitating product sales, processing payments, managing shipping and fulfillment, and keeping you informed about new products, services, and promotions.
Lawful Basis
In accordance with the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your Personal Information under the following legal bases:
- With your consent;
- To fulfill the contractual obligations between you and our Site;
- To comply with legal requirements;
- To safeguard your vital interests;
- To perform a task in the public interest;
- To pursue legitimate business interests, provided these do not override your fundamental rights and freedoms.
Retention
We retain your Personal Information for as long as necessary to fulfill the purposes outlined in this policy or as required by law. If you place an order, we will store your details unless and until you request the deletion of your information. For more details on your rights regarding data erasure, refer to the ‘Your Rights’ section below.
Automatic Decision-Making
If you reside in the EEA, you are entitled to challenge processing activities based solely on automated decision-making (including profiling) that significantly impact you or carry legal consequences.
We do not engage in fully automated decision-making processes that have a substantial or legal effect on our customers.
Shopify, our service provider, employs limited automated systems solely to minimize fraud risk, which do not have a significant impact on your rights.
Examples of automated measures include:
- Temporary blocking of IP addresses linked to repeated failed transactions. This block is in place for a limited number of hours.
- Temporary blocking of credit cards associated with flagged IP addresses. This restriction remains active for a brief duration.
Your Rights
GDPR
For residents of the European Economic Area (EEA), you are entitled to specific rights concerning the Personal Information we hold about you. These include the right to access your information, transfer it to another service, and request corrections, updates, or erasure of your data. To exercise any of these rights, please reach out to us using the contact details provided below.
Your Personal Information is initially processed in Ireland and subsequently transferred outside of Europe for further storage and processing, including to regions such as Canada and the United States. To learn more about how these data transfers comply with GDPR regulations, please refer to Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.
CCPA
If you reside in California, you are granted rights under the California Consumer Privacy Act (CCPA). These rights include accessing the Personal Information we collect about you, commonly referred to as the ‘Right to Know,’ transferring your data to another provider, and requesting corrections, updates, or deletion of your Personal Information. Should you wish to exercise any of these rights, you may contact us using the information provided below.
If you prefer to appoint an authorized agent to submit these requests on your behalf, please contact us at the address below.
Cookies
Cookies are small pieces of information that are downloaded to your computer or device when you visit our Site. We use a variety of cookies, including functional, performance, advertising, and social media or content cookies. These cookies enhance your browsing experience by allowing the website to remember your actions and preferences, such as login credentials and regional settings. This eliminates the need to re-enter information every time you return to the site or navigate between pages. Cookies also help us understand how visitors use the website, including whether they are first-time or repeat visitors.
We utilize the following cookies to improve your experience on our Site and to deliver our services effectively:
Cookies Necessary for the Functioning of the Store
| Name | Function |
|---|---|
| _ab | Used in connection with access to admin. |
| _secure_session_id | Used in connection with navigation through a storefront. |
| cart | Used in connection with shopping cart. |
| cart_sig | Used in connection with checkout. |
| cart_ts | Used in connection with checkout. |
| checkout_token | Used in connection with checkout. |
| secret | Used in connection with checkout. |
| secure_customer_sig | Used in connection with customer login. |
| storefront_digest | Used in connection with customer login. |
| _shopify_u | Used to facilitate updating customer account information. |
Reporting and Analytics
| Name | Function |
|---|---|
| _tracking_consent | Tracking preferences. |
| _landing_page | Track landing pages |
| _orig_referrer | Track landing pages |
| _s | Shopify analytics. |
| _shopify_fs | Shopify analytics. |
| _shopify_s | Shopify analytics. |
| _shopify_sa_p | Shopify analytics relating to marketing & referrals. |
| _shopify_sa_t | Shopify analytics relating to marketing & referrals. |
| _shopify_y | Shopify analytics. |
| _y | Shopify analytics. |
The duration of time that a cookie remains on your device depends on whether it is a “persistent” or “session” cookie. Session cookies expire once you stop browsing, whereas persistent cookies remain active until they expire or are manually deleted. Most persistent cookies we use have expiration periods ranging from 30 minutes to two years from the date they are downloaded.
You can manage and control cookies in several ways. Please note that deleting or blocking cookies can adversely affect your user experience and may render some parts of our website inaccessible.
Most browsers accept cookies automatically, but you can adjust your browser settings to control whether cookies are accepted. These controls are usually found in your browser’s “Tools” or “Preferences” menu. Additional guidance on how to modify cookie settings or block cookies can be found in your browser’s help documentation or at resources such as www.allaboutcookies.org.
Please be aware that blocking cookies may not completely prevent us from sharing information with third parties, such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these partners, please follow the steps outlined in the “Behavioural Advertising” section above.
Do Not Track
Please note that due to the lack of a consistent industry standard on how to respond to “Do Not Track” signals, we do not modify our data collection or usage practices when such a signal is detected from your browser.
When you purchase something from our store, we collect the personal information you provide as part of the buying and selling process, such as your name, address, and email address.
Additionally, when you browse our store, we automatically receive your device’s internet protocol (IP) address. This allows us to gain insights into your browser and operating system, helping us improve our store and provide a better shopping experience.
Email Marketing (if applicable): With your explicit permission, we may send emails about our store, including updates on new products and services.
Text Marketing (if applicable): With your consent, we may send text notifications regarding new products, promotional offers, and abandoned checkout reminders. Webhooks will be used to trigger such notifications, including Checkout Reminders.
SMS Marketing and Notifications
We prioritize your privacy and the information you choose to share with us regarding our SMS marketing service. This information is used to send text notifications related to your order (including reminders for abandoned checkouts), promotional marketing messages, and transactional updates, such as requests for product reviews.
Our website employs cookies to track items added to your cart, including instances where the checkout process is not completed. This data helps us determine when to send cart reminder messages via SMS.
By consenting to Royal Massage Chairs’ SMS marketing during checkout or by subscribing through our tools, you agree to receive recurring text messages for notifications (such as order updates and abandoned cart reminders), marketing promotions, and transactional texts, including product review requests, even if your mobile number is registered on any federal or state do-not-call lists. Message frequency may vary, and your consent is not a condition for purchase.
If you wish to unsubscribe from SMS marketing messages and notifications, reply with STOP to any message you receive from us or use the unsubscribe link included in the messages. Please note that alternative methods of opting out, such as using different phrases or requests, will not be considered valid for unsubscribing.
Our service is provided at no additional cost; however, you are responsible for any charges or fees applied by your wireless carrier for text messaging. Standard message and data rates may apply.
For assistance, reply HELP to any of our messages or contact us at support@royalmassagechairs.com. We are happy to provide further support or answer any questions.
Modifications to Phone Numbers and Short Codes
We reserve the right to change the phone number or short code used to operate this service at any time. If such a change occurs, we will notify you. Please be aware that any messages sent to an old number or short code, including STOP or HELP requests, may not be received, and we cannot be held responsible for honoring requests sent to an outdated contact.
Changes
We may revise this Privacy Policy from time to time to reflect changes in our practices or comply with operational, legal, or regulatory requirements.
Contact
For inquiries about our privacy practices, assistance with any questions, or to file a complaint, please reach out to us via email at support@royalmassagechairs.com.
Phone: (309) 498-0175
Disclaimer
To the extent allowed by applicable law, we are not responsible for any failed, delayed, or misdirected delivery of information sent through this service, any errors in the content of these messages, or any actions you take based on the information provided.
Your privacy is of utmost importance to us. For further details on how we collect, use, and safeguard your information, please review our Privacy Policy.